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 Defined and executed regional design talent strategy, including hiring criteria, portfolio review, onboarding, and ongoing mentorship, establishing and upholding the design quality expectation in the APAC regional office.
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 Catalyzed a 240% increase in engagement by architecting a personalized holdings event engine that synthesized complex financial data into an intuitive, digestible experience.Embedded contextual education to support decision-making and directly influence long-term retention strategy for RBC Direct Investing.
 Spearheaded the strategic redesign of RBC Direct Investing’s options offering, integrating educational and trading workflows to drive a 30% increase in tool adoption and an 11% increase in trade volume. 
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 Designed and supported the launch of a personalized holdings event engine that increased usage by +240% within two months of launch.
 Designed and supported a multi-leg options redesign which drove an increase of 30% in usage of the tool within four months of launch. Also resulting in 11% increase of options trades placed within that same timespan. 
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